MedTech Marketing Partner

About Nuclivision

Nuclivision is a medical imaging software startup based in Ghent, Belgium, founded in 2022. We develop AI-driven software for nuclear medicine, with the aim of enhancing safety, reducing costs and improving efficiency for clinicians and patients. Our flagship, NUCLARITY, is a CE-marked (Class IIa medical device) deep learning platform for PET image enhancement. It is used in clinical practice in Belgium and Germany and other centers throughout Europe, and we are building towards other markets and future products.

The role

In 2026 we laid the marketing foundation: positioning, key messages, a marketing playbook, a website, a CRM and an active LinkedIn presence. Now we want to grow it. In 2027 we aim to do more than one person can carry, and we are looking for an experienced freelance content and digital marketer to join us. You take operational marketing in your hands and help us sharpen it along the way.

You will work on a product (medical device class IIa) that is used in clinical practice and backed by clinical evidence, for a small, specialised audience that values substance over noise. With a team of around 15, the line between an idea and its execution is short: what you propose gets looked at quickly, and what we agree on ships.

What you will do

• You keep LinkedIn and the newsletter alive. A monthly editorial calendar agreed in advance, a fixed rhythm of 2 to 3 posts per week and at least one newsletter per quarter, built from the cases and papers you write and the exciting news we need shared. You know what gets engagement and when to stay quiet.

• You enjoy the good kind of chaos called events. One major European congress and roughly ten smaller national events per year, with the next larger one around March. You support the peaks: materials, booth content and design, preparation and follow-up.

• You make our website and HubSpot work harder. Website content in Webflow, together with our developer. Contact management and tagging in HubSpot and support for webinars. In the quieter summer months, a review of our SEO and digital acquisition.

• You do not just execute, you steer. You look at how our channels perform (LinkedIn, newsletters, website, webinars) and which feedback we get, adjust where needed, and come to us with proposals: a LinkedIn campaign, other channels to explore, a restructured website. You tell us when a timeline is unrealistic or a claim is too strong.

• You are a storyteller. You write white papers and case studies based on our scientific input, check every claim against its source, and make complex medtech topics readable and worth sharing. We do the content review. We expect around 5 pieces next year.
• You make customers the hero. Based on customer interviews, write the case study, publish it on the website and promote it on LinkedIn, with video as an option. You also prepare and promote webinars with a key opinion leader. We expect around 10 cases next year, and we arrange the contact with the hospital and the KOL.

How we work together

You own the marketing plan and are accountable for its impact. We expect you to optimize performance, pivot when something is not working, analyze results and recommend next steps. You have a fixed point of contact and discuss results and ideas with us regularly.

There is one thing we are not casual about. NUCLARITY is a medical device, so copy is based on our approved claims and the IFU, and external texts go through our regulatory review. We expect you to work within that process without slowing the pace, and to help us make it clearer and faster.

What we are looking for

We are not hunting for a unicorn, but we do need someone who has done this before. If you recognise yourself in most of this, we want to hear from you.

• At least 5 years of marketing or communications experience, preferably in medtech, healthcare, life sciences or another regulated sector

• Excellent written English; other EU languages are a plus

• You can turn clinical or scientific data into clear messages for a specialist audience, without losing the science, and you check your claims against their source

• Hands-on experience with Webflow, HubSpot and Canva (Adobe tools are a plus), plus basic SEO

• Event experience, from booth content to coordination

• Independent, reliable and structured, and calm when a congress is around the corner

• Comfortable with approval workflows and approved claims

• Reliable availability of 2 to 4 days per week on regular office days, with 1 to 2 weeks on site in Ghent for onboarding

What we offer

A freelance or part-time role with real room to make an impact: a CE-marked product with clinical use in Europe, clinical evidence behind it, and an audience that values substance.

• Meaningful work: AI software that supports nuclear medicine departments in making PET imaging safer and more efficient for clinicians and patients, used in clinical practice in Belgium and Germany.

• A foundation to build on: positioning, playbook, website, CRM and customer content are in place, so you start producing and improving instead of starting from scratch.

• Real influence: a small team of around 15 where your proposals reach decision makers quickly and shape how our marketing grows in 2027, with direct access to our commercial and regulatory colleagues.

• A good start: ideally before the end of this year, with sales meetings, a product demo and, where possible, a customer visit during onboarding in Ghent, then mostly remote with visits as needed. There is always a free desk for you.

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Location: Remote or On-Site (Ghent, Belgium)

Employment Type: Freelancer or part-time

How to Apply

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